Marketing Intelligence. Business Solutions.

The Beaton Path

Branding Your Facebook Tabs

Paul Morrell - Friday, November 01, 2013

A brand is meant to help your company connect with your target market. Branding is way more than just a tagline or logo. It is the essence, reputation  and emotional connection your company will have with a customer or potential customer. The power of social media is continuing to grow and your pages should be branded to build this connection. We will show you how to brand your Facebook tabs with custom branded pictures. for more

Social Media… Practically Speaking

Jay Beaton - Wednesday, October 23, 2013

Social Media is roughly 10 years old (if you don’t count the initial releases of WordPress) this year. for more


Paul Morrell - Monday, August 26, 2013

Millions of social media users are using hashtags everyday. Multiple social networking platforms have been integrating hashtags into the user experience. Why are they doing this? How can businesses benefit from hashtags? for more

Taking a look at Pinterest

Web Admin - Monday, July 22, 2013

Let’s take a minute to talk about pinning. Pinterest. Maybe you’re the guru of social media or maybe you’re the last to hop on new trends, regardless Pinterest shouldn’t be ignored. If your brand or business isn’t already on this platform, you could be missing out. Here is why. for more

Recent Posts


Des Plaines Partnerships Demand Beaton Twitter Economics How To Google+ exchanges obamacare concept MBA Digital Chi Arlington Heights Chamber Of Commerce Services Marketing SEO Pinterest social platforms Marketing Firm MA Salem State College Northern Illinois University Vine Bos Jay Beaton Instagram pinning On The Beaton Path Purple Cow Consulting network Research healthcare 7 Ps of Services Marketing Relationship Associations Digital Market content Firm Paul Morrell Relationships Academic Hashtag Supply Tutorial Chamber Of Commerce Target Market Solutions Price Process, Physical Environment Education affordablecareact Profile Company Acquisition Colleague Product Marketing Personnel Design MidWest Marketing Consulting Creatives Placement The Beaton Path Hashtags Marketing Consulting Firm Advocate Masters of Business Administration Tabs Psychology KISS Yoda government Policy Qualify Service Provider Career Branding Service Product visual K.I.S.S. Sensory Perception OTBP Personality social network Market Research connectivity Coffee Keep It Simple Stupid Customer brand ROI Marketing Strategy experience visual experience Boston Psychological Arlington Heights, Carol Stream framework Linkedin Strategy CBS Arlington Heights, Illinois, Massachusetts business Information St. Charles Personality Profiling Return On Investment Analytics Governance Chicago Facebook Tabs IL Conceptual Thinker Profiling Quantify Facebook Service Chain Arlington Heights Elmhurst Retention Promotion exposure CBS Chicago Social Media Custom Mentor Products Social Media ROI Inverness increase exposure Market Professional NIU Internship Moments of Truth Value Perception Partnering for Promotions Marketing NorthEast pins Services Conversation



    Social Media

    P: 312.925.7822


    © 2013 On the Beaton Path, LLC – All rights reserved.