Marketing Intelligence. Business Solutions.

The Beaton Path

Even Servers Get Overwhelmed…

Paul Morrell - Thursday, October 03, 2013

Personnel

Jay Beaton - Tuesday, July 16, 2013

Let’s continue exploring the “7 P’s of Services Marketing” (Price, Promotion, Place, Product (Service), Process, Physical Environment, Personnel) by taking a look at what we believe is the most important concept: Personnel (or People). In the end, it does not matter how great your Product (or Service), where you try to deliver it (Place), what your Price, or how you Promote, if you do not have the right Personnel in position, the Company will never achieve the level of success desired. When we say the word Personnel, for many it conjures a vision of a department name that preceded the term Human Resources. But really, that does not begin to describe a fraction of the population that is described by this term in Marketing. ...click for more


Recent Posts


Tags

brand Instagram Chi Quantify Tabs Service Provider Chicago Google+ MBA Marketing Consulting Strategy NIU Customer Chamber Of Commerce government Services Marketing Personnel Product Marketing Pinterest Academic Arlington Heights, Carol Stream Digital Market content SEO Moments of Truth Promotion Process, Physical Environment Creatives Economics Social Media IL Branding Coffee Elmhurst connectivity Education On The Beaton Path Target Market Personality CBS Internship Personality Profiling framework MA Vine Services Sensory Perception Return On Investment social platforms Bos Qualify Value Perception CBS Chicago Twitter Arlington Heights, Illinois, Massachusetts Consulting Social Media ROI Relationships Psychological Psychology Yoda Custom Career Marketing Hashtags Professional Partnerships Marketing Consulting Firm concept Design Mentor Paul Morrell Digital Research Arlington Heights Chamber Of Commerce Acquisition pins Purple Cow business Information St. Charles Colleague Salem State College Profile exposure Masters of Business Administration increase exposure obamacare healthcare Jay Beaton network OTBP Product Facebook Tabs Marketing Strategy Beaton How To Linkedin Products Hashtag MidWest K.I.S.S. Conceptual Thinker Profiling Advocate exchanges affordablecareact visual Conversation Marketing Firm Inverness Market experience Placement Retention visual experience ROI Partnering for Promotions Firm Price Boston social network Tutorial The Beaton Path 7 Ps of Services Marketing pinning Service Chain Market Research NorthEast Company Arlington Heights Demand Policy Northern Illinois University Service Analytics Facebook Governance Supply Des Plaines Keep It Simple Stupid Solutions Relationship Associations KISS

Archive

    Affiliations

    Social Media

    P: 312.925.7822

    E: otbp@onthebeatonpath.com

    © 2013 On the Beaton Path, LLC – All rights reserved.