Marketing Intelligence. Business Solutions.

The Beaton Path

Social Media… Practically Speaking

Jay Beaton - Wednesday, October 23, 2013

Social Media is roughly 10 years old (if you don’t count the initial releases of WordPress) this year. for more

Connect The Dots

Jay Beaton - Monday, September 30, 2013

We have a great deal of fun at On The Beaton Path, and we love what we do. One of the reasons why we have as much fun as we do is because we subscribe to two philosophies: K.I.S.S. (Keep. It. Simple. Stupid.), and we play Connect The Dots. We often use a child’s eye to view situations. Many companies espouse the first. Let’s face it, if you can make a situation easy to read, digest, and understand, then the likelihood is great that a solution can be found, and success can be achieved. for more

What is Your Product (or Service) Worth?!?...Value Perception

Jay Beaton - Friday, May 03, 2013

At one point or another, whether you are a business owner, a manager who is trying to engage a customer, or the customer who seeks a Product or Service, we typically ask these two questions: for more

Recent Posts


Social Media Marketing Consulting Branding Beaton Psychology ROI Tutorial Service Profile Policy Information The Beaton Path Personality Pinterest CBS government Inverness Return On Investment Paul Morrell Product Marketing Marketing Strategy NIU Placement Google+ Design Price increase exposure Demand affordablecareact Education Firm Governance Arlington Heights, Carol Stream St. Charles Chi business Facebook Tabs Yoda OTBP Value Perception Customer 7 Ps of Services Marketing Boston Promotion Solutions experience CBS Chicago social platforms MA Qualify Des Plaines Product Purple Cow Service Chain visual experience Research Digital Mentor Marketing framework Creatives Service Provider NorthEast Hashtags Quantify K.I.S.S. Chicago Marketing Consulting Firm Keep It Simple Stupid Acquisition Sensory Perception Personality Profiling Twitter Masters of Business Administration Market On The Beaton Path Company content pins network Conceptual Thinker Career Hashtag connectivity Custom obamacare Supply Services Academic Social Media ROI Products brand Bos Conversation SEO Colleague Internship MBA Arlington Heights, Illinois, Massachusetts Jay Beaton Services Marketing Target Market concept Facebook How To Economics Profiling Consulting Salem State College Strategy Linkedin IL Chamber Of Commerce Process, Physical Environment Arlington Heights Chamber Of Commerce Digital Market Retention KISS Coffee visual social network exchanges healthcare pinning Northern Illinois University Relationship Associations Relationships MidWest Marketing Firm Vine Personnel Partnering for Promotions Instagram Elmhurst Arlington Heights Psychological Market Research Moments of Truth exposure Professional Partnerships Tabs Analytics Advocate



    Social Media

    P: 312.925.7822


    © 2013 On the Beaton Path, LLC – All rights reserved.